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Press Release


Ten years after the world’s first Earth Hour in Sydney put climate change in the spotlight, World Wildlife Fund’s landmark movement is set to once again unite millions of people around the globe to shine a light on climate action. In response to Earth Hour 2017’s worldwide campaign and to show the actions that we are taking to reduce our environmental impact, a pre-event social media campaign for recruiting Go Green Representative Couples organized by Shangri-La Hotel Ningbo had become a big hit with over 100,000 social media clicks and more than 100 couples registered to the event. 
Beginning at 2pm, those soon-to-be couples gathered at the start lines of 1844 Square and Rihu Square respectively on March 25th 2017 and ran to different landmarks for completing missions via green commuting inclusive of walking, riding MOBIKE and taking city metro. As well as taking on tough physical & intelligent challenges, our green ambassadors soaked up the fresh air and well promoted low-carbon lifestyle along the way. With the beautiful backdrop of the confluence of the three rivers, bride & groom hands together made their way to the destination Shangri-La Hotel Ningbo. Sumptuous prizes specially created for their upcoming weddings such as wedding banquet benefits, photo & video shooting vouchers plus Shangri-La Honeymoon air tickets and hotel room vouchers for heading Paris, London & Singapore had been offered for the winners. “It was fun I ever had running”, one of the participant said, “it felt good to be able to give back to the community and have fun with the one I loved at the same time”.
“We live for love here in Ningbo and we couldn’t think of a more fabulous way than gathering couples to run for love!” said Mr. James Xi, the General Manager of Shangri-La Hotel Ningbo, “we have for many years produced creative and fun events that the city talks about and we hope this type of events may inspire more people to consume wisely to help sustain the earth by changing our lifestyles to be more healthy and greener”. 
After reaching the destination, the brides all dressed up in wedding gowns as well as the grooms in suit sponsored by Bellavita, gathered at the lobby of Shangri-la Hotel Ningbo for joining MOBIKE Love Riding Game and enjoying themed cocktail reception. “We are so excited to be supporting Shangri-La Hotel Ningbo’s Go Green Campaign” said Ms. Jiang, the founder of Bellavita & Levanto Taipei, “every bride has a desire to wear a princess style wedding dress on her marriage day and today we creates an example by using her dream for social cause. It’s a cause that is much closed to our hearts and with everyone’s support we can make a difference in our lifestyles”.
Apart from the daytime event, this Earth Hour, Shangri-La Hotel Ningbo also switched off non-essential lighting throughout the hotel from 8:30-9:30pm and hosted an unplugged live concert at the Lobby Lounge for getting loud about climate action. Two student live bands were invited to share their love for the planet and resolve to fight climate change through their music. A hundred of in-house guests together with fifteen media joined the celebration and show their solidarity for and a strong commitment to making positive contributions to a sustainable earth.

Press Contact

Jenny Jin
Communications Manager


(86 574) 8799 7351


(86 574) 8799 7333


88 Yuyuan Street, Ningbo, Zhejiang


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