Corporate Social Responsibility

Reaching New Heights in Hong Kong

Island Shangri-La, Hong Kong

Five years of genuine CARE with Heep Hong Society

Heep Hong Society is a local non-profit organisation committed to providing professional care, education, training and family support services to children - from babies to students in junior secondary schools - who have developmental and learning problems. Since 2000, they have made great strides in helping children with Autism, Asperger Syndrome, ADHD and other specific learning difficulties and special needs.

Island Shangri-La, Hong Kong has been a supportive partner to the organisation since 2009, with numerous charitable initiatives and periodic activities with the children. Today, 70% of them are able to enter the “mainstream” educational system after few years spent at the Heep Hong Society Centre.

Mid-Autumn Festival Children’s Party

More than 29 children from Heep Hong Society were treated to an early Mid-Autumn Festival party that was organised by the hotel staff and held in the Island Ballroom on 8 September 2014. The fun party featured games, a scrumptious buffet lunch and gift giving – each child took home a whimsical lantern in preparation for the Mid-Autumn Festival. The event was concluded the presentation of a cheque for the funds raised from the sales of teddy bears for the Heep Hong Society.

Limited-Edition "McMug Red-Nosed Reindeer"

With the great success in last year's collaboration on "McDull Christmas Tree", Island Shangri-La, Hong Kong has once again worked with renowned local illustrator Alice Mak to create “McMug the Red-nosed Reindeer” mini speaker. Transformed into a red-nosed reindeer, the lovable McMug will spread the festive joy with Christmas melodies to children in need. Proceeds of the charity sale will go directly to Heep Hong Society, service provider of early intervention and education for children with autism and specific learning difficulties. For more information about this charity, please visit

To contribute or for more information about the Heep Hong Society, please contact:

Meanne Dizerens-Lau
Director of Communications
(852) 2820 8330 

Shangri-La's Care for People Project

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