Press Release


新闻稿

Traders Hotels Launches PressReader, Offering Guests Access to 2,500+ Newspapers and Magazines

Guests Can Use Personal Devices to Read and Download Global Selection of Titles

Abu Dhabi, 23 March 2014 – Traders Hotels is raising the bar by implementing PressReader, an all-you-can-read digital newsstand, in its 15 hotels throughout Australia, Asia and the Middle East.

PressReader’s innovative technology offers Traders Hotel guests cover-to-cover full editions of more than 2,500 global newspapers and magazines in 60 languages from over 100 countries, which can be read or downloaded on personal laptops and mobile devices.

“We at Traders Hotels strongly believe in offering our guests the quickest and easiest way to get what they need. In this instance, PressReader clearly does that,” says Lothar Nessmann, chief operating officer, Traders Hotels.

Traders Hotels, part of the Shangri-La Hotels & Resorts network, is the practical choice for both business and leisure travelers. Its hotels are located in key hubs, such as, Hong Kong, Singapore, Kuala Lumpur, Dubai and even Brisbane. Traders Hotels caters to the savvy traveler who appreciates smart functionality at work, rest or play.

“We are happy to support Traders Hotels’ goal of making life easier for their guests,” said Igor Smirnoff, chief commercial officer of PressReader. “This partnership allows us to meet the needs of Traders Hotels’ guests while aligning to their eco-friendly practices through PressReader’s digital delivery format.”

Traders Hotel guests will find it very convenient to start reading the latest editions of their favorite newspapers and magazines the moment they check in. There is no need for guests to set up an account or login. Once the guest connects to the hotel Wi-Fi, they can download and launch the PressReader app on their personal device and will instantly be able to select from thousands of titles. The service is available anywhere on the hotel property.

PressReader’s broad selection includes many local newspapers and lifestyle magazines from the areas served by the hotels.

About PressReader
PressReader is an all-you-can-read digital newsstand that connects people through news. More than 30 million people use PressReader to read, share and talk about news. Full issues of 2,500+ global newspapers and magazines can be read online, in print or downloaded via the app. Complimentary access is offered at many libraries, hotels, corporate offices, airport lounges and other businesses, as well as on airlines and cruise lines worldwide. PressReader partners with more than 3,500 publishers in over 100 countries, helping them monetize their content and grow their global reach and readership across multiple channels and platforms.

总部设在香港的香格里拉酒店集团目前在世界各地拥有和管理超过90豪华酒店,客房量超过38,000间。盛贸饭店品牌旨在为精明的旅行爱好者提供专业快捷的服务、营造亲切温馨的氛围。该品牌饭店分布在亚洲和中东主要城市的核心商务区,成为商务和休闲客人出行的首选。

目前集团在阿布扎比、北京、常州和吉隆坡设有该品牌的饭店。此外,集团还有众多新的酒店项目正在筹措中,主要分布在中国大陆、柬埔寨、香港、印度、缅甸、菲律宾、卡塔尔和斯里兰卡。如需进一步信息或预订,请与旅行社联系或登陆盛贸网站www.tradershotels.com